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    • CommentAuthorapowell
    • CommentTimeFeb 12th 2009 edited
      0 points
    There are two ways to approach the search engine ranking issue. You can let your site naturally rank through an organic approach, or you can pay for ranking. Which is better is up to the website owner. Each as advantages. But don't be fooled. Accomplishing ranking is a study in itself. It can't possibly be covered in this post.

    But I suggest a combination of organic and paid ranking. When you are paying for rankings, your site will climb the search engine, but when you stop, it has a tendency to lose ranking. If you do the things it takes to help you site rank organically, chances are you will continue to climb the search engines.

    Continue doing web site optimization whether you are paying for ads or not. That way you can be sure keep moving closer to the top.